Do you want to make your product stand out from the competition? One of the most effective ways to do this is by designing the perfect sticker shape. Custom stickers are a great way to draw attention and create a memorable visual experience for customers. But not all stickers are created equal – some shapes can be more eye-catching than others.
In this article, we will discuss five tips you should consider when designing an effective sticker shape that will grab customer attention and help your product stand out. We’ll also provide examples of how these tips have been used successfully in creating unique and successful sticker shapes. So let’s get started!
Brainstorm Potential Shapes That Fit Your Brand Image
Creating the perfect sticker shape isn’t just about aesthetics, but also how well it conveys your brand message. When you brainstorm potential shapes that fit your brand image, you ensure that your customers recognize and remember your product when they see it. Not only this, but these shapes can help differentiate your product from other similar products.
Consider The Size Of The Sticker And Its Placement On Different Surfaces
When designing your sticker shape, be sure to consider how it will look when placed on different surfaces. Depending on the size of your sticker, you may need to adjust its proportions so that it stands out appropriately for any given surface. For example, a smaller sticker may not lend itself to an intricate shape. You can find out more about sticker sizes here.
Decide If You Want To Use A Standard Shape Or Create A Custom One
When designing the perfect sticker shape, you can choose from existing shapes or create your own unique design. Standard shapes like circles and squares are familiar to customers and easily recognized. Custom shapes require more creativity but provide the opportunity to create something new that stands out from the crowd.
Use Vector Software To Create Designs With Precise Lines And Curves
Vector software is ideal for creating precise line work and curves for your custom shapes. Vector graphics are resolution independent, meaning they look just as good on a giant billboard as in small print. Plus, vector software makes it easier to create symmetrical shapes and intricate patterns that will draw the eye of potential customers.
Think About How You Want Your Shape To Be Cut
Finally, consider how you want your shape to be cut. When you opt for a custom shape, you can divide between die-cutting your stickers or kiss-cutting them. Die cutting means your entire sticker will be cut in a custom shape. When you kiss cut, the backing paper will remain intact, creating a border around your design, which can be perfect for additional advertising. You can learn all you need to know about die cut vs kiss cut here.
By following these tips when designing the perfect sticker shape, you can create a memorable visual experience for customers that will help your product stand out from the competition. So get creative and design something unique!